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A blog is a regularly updated journal or diary made up of individual posts shown in reversed chronological order. A blog is tightly coupled to the author so each user will have his 'own' blog. In short, it is your own professional journal of experiences and you are the only one who can post to your blog.
To post to your blog entry, click on the blog entry under submit content. Blogs work exactly like stories. They have a title and body. Anyone can view them and comment on them. Be aware that anyone can comment on what you might say. Some blog entries might be promoted to the front page by the editor if the editor feels it has particular insights or instructions that might benefit the whole community.