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Log In / Register | Sep 22, 2017

Audi's China Ad Sparks Charges of Sexism

A new Audi ad for a China audience compares wives to used cars. Complaints about it are proliferating in social media among what some might see as a humorless PC crowd. The ad opens up with a Chinese couple exchanging their wedding vows before a crowd of their friends and relatives. The ceremony is interrupted by the groom's mother, who proceeds to conduct a rough on-the-spot physical inspection of the bride.

See the video for yourself:

 

Automotive News article

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