McDonald’s and Starbucks continue to cultivate customer relevance, leveraging technology in both the front and back of house operations. However in 2017 both will elevate the consumer focus with voice recognition ordering.
Cyber data and consumer discontent were not among the three C’s of success for Denny’s. However many times after a company experiences consumer discontent they step up in the minds-eye of the consumers to refocus, retool, and refresh.
Back in the day, I worked alongside Tim Glass, Ford Smith (Pet Smart founder) and Jim Brimhall. These men were co-founders of cyberslice.com, the company that signed Papa John's to become the first chain restaurant in the world to offer online ordering.
Ready-2-eat and heat-n-eat fresh prepared food continues to garner customers from legacy chain restaurants—driven in large part by convenience, lower price point, and ramped-up offerings. Consumers are increasingly turning to nontraditional outlets for meal solutions.