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Log In / Register | Jun 25, 2017

Hard Brexit will put 18,000 German jobs at risk, study says

AutoNews - Thu, 2017-06-22 07:18
Slumping new-car sales in the UK after a hard Brexit could put 18,000 German auto industry jobs at risk, a Deloitte study said.
Categories: Latest News

Griddle & Shake in Fletcher Gate has closed down.

Topix - Thu, 2017-06-22 06:52

Nearly 500 Nottingham Post readers reacted to the news that city centre burger restaurant Griddle & Shake had closed down after seven months. Some are gutted; others said on our Facebook page that the news came as no surprise because there's so many food outlets in the city centre.

Categories: Today's Food News

BMW exec says brands need to take more risks

AutoNews - Thu, 2017-06-22 06:19
Automakers must be prepared to take more risks to reach digital natives and not shy away from edgy subject matter, BMW marketing executive Hildegard Wortmann said. Millennials want brands that behave "like human beings," she said.
Categories: Latest News

Ford sees LCVs as key to European profit despite Brexit headwinds

AutoNews - Thu, 2017-06-22 04:28
A strong sales performance in light commercial vehicles will help Ford be profitable in Europe this year, the automaker's regional boss, Steve Armstrong, said.
Categories: Latest News

Weis Markets Partners With dunnhumby and Aptaris to Compete More...

PR Web - Thu, 2017-06-22 03:30

Weis Markets activates consumer insights to increase sales, improve customer loyalty and build a more competitive market position.

(PRWeb June 08, 2017)

Read the full story at http://www.prweb.com/releases/2017/06/prweb14407176.htm

Cardinale Automotive Group Sells Monterey Harley-Davidson in Salinas,...

PR Web - Thu, 2017-06-22 03:30

Harley-Davidson and new car dealership broker, George C. Chaconas of Performance Brokerage Services announces the sale of Monterey Harley-Davidson and its Retail Outlet on Cannery Row in Salinas,...

(PRWeb June 08, 2017)

Read the full story at http://www.prweb.com/releases/Monterey-Harley-Davidson/Performance-Brokerage/prweb14401088.htm

CallTower Strategically Aligns with Award Winning Master Agent,...

PR Web - Thu, 2017-06-22 03:30

Delivering cost-effective, dynamic enterprise communication solutions to business worldwide

(PRWeb June 08, 2017)

Read the full story at http://www.prweb.com/releases/2017/06/prweb14404434.htm

Burger King Shakes Up Menu with Lucky Charms Beverage

Topix - Thu, 2017-06-22 02:40

Lucky Charms cereal will appear in a limited-edition shake at select Burger King locations, the fast-food chain announced last week. At $2.99, the Lucky Charms shake features 740 calories' worth of ice cream, syrup, and crushed pieces of the sugary marshmallow cereal.

Categories: Today's Food News

KFC to launch fried chicken sandwich into space. No joke.

Topix - Wed, 2017-06-21 22:35

Let's hope that intelligent extraterrestrial life doesn't choose June to fly a reconnaissance mission over Earth. It would be highly embarrassing, to say the least.

Categories: Today's Food News

Logan’s Roadhouse names David Catalano COO

Nation's Restaurant News - Wed, 2017-06-21 21:02
Former Joe’s Crab Shack executive will work alongside CEO on turnaround

Hard Rock International names president of cafe operations

Nation's Restaurant News - Wed, 2017-06-21 20:50
Stephen K. Judge brings more than 30 years of experience to the role

How will the Amazon-Whole Foods deal affect restaurants?

Nation's Restaurant News - Wed, 2017-06-21 20:45
Blog: Giant acquisition will further the industry's rush into technology

Why your training program is dead — and what to do about it

Nation's Restaurant News - Wed, 2017-06-21 19:55
Here’s how you can take your employee training from ordinary to extraordinary

Jamba deal with franchisee to nearly double Chicago units

Nation's Restaurant News - Wed, 2017-06-21 19:28
Chain’s move to asset-light model nearly complete

Food-safety expert David Theno dies in swimming accident

Nation's Restaurant News - Wed, 2017-06-21 18:49
Theno pushed the industry to higher levels of oversight

The Best Foods To Eat On A Road Trip

Topix - Wed, 2017-06-21 18:18

When you're on a road trip, it's easy to just stop by the nearest pit stop and grab some fast food. But your gut will definitely not be happy about the amount of chicken nuggets and quarter-pounder burgers you ate.

Categories: Today's Food News

YouTube Introduces Heatmaps for Virtual Reality Videos

Small Business Trends - Wed, 2017-06-21 17:30

YouTube recently introduced heatmaps for virtual reality (VR) videos with over 1,000 views. The Google-owned video site said the heatmaps will give you specific insight into how your viewers are engaging with videos created in VR.

YouTube Heatmaps for Virtual Reality and 360-Degree Videos

“With heatmaps, you’ll be able to see exactly what parts of your video are catching a viewer’s attention and how long they’re looking at a specific part of the video,” wrote Frank Rodriguez, a Product Manager at YouTube, in a post announcing the new tool on the YouTube Creators Blog.

Small businesses looking to share new and unique experiences with their audience can take advantage of the emerging VR technology and start creating immersive videos in VR their audience will appreciate.

Check out this video on how to make a simple VR/360-degree video from your smartphone for YouTube:

Tips for Creating Immersive Videos in VR

For those businesses that want to go all in on VR and hone their skills, YouTube says it’s helpful to know how your viewers interact with these videos. The video-sharing site used its new heatmaps tool to conduct some early research on what makes an engaging VR video.

Apparently, people spend 75 percent of their time looking straight ahead (within the front 90 degrees) of a VR video. So when creating videos in VR, spend significant time on what’s in front of the viewer.

While a lot of time is spent focusing on what’s in front, people view more of the full 360-degree space with almost 20 percent of views actually being behind them. The more engaging the full scene is, the more likely viewers will want to explore the full 360-degree view, said Rodriguez. So don’t forget to use markers and animations to draw attention to different parts of the scene.

The context in which people are viewing VR videos matters too, added Rodriguez. Some might be watching on a mobile and portable Cardboard, while others are watching on a desktop computer. Make sure to give your viewers a few seconds before jumping into the action.

Small Business VR Adoption Is Growing

It’s worth mentioning it is still early days in VR. Only five percent of people in North America own a virtual reality headset overall. But VR adoption is growing — albeit slowly. Small businesses are already utilizing the technology to hold VR conferencing and also immerse customers in VR business events.

YouTube said it’s also launching its first ever VR intensive program at YouTube Space LA called the VR Creator Lab. Applications opened Friday, June 16, 2017.

Image: YouTube

This article, "YouTube Introduces Heatmaps for Virtual Reality Videos" was first published on Small Business Trends

Retail Roundup—Shanghai tests futuristic convenience store; children's apparel retailer files for bankruptcy

Store Front Talk Back - Wed, 2017-06-21 16:05
New 24-hour convenience store with no registers or staff begins trial run in Shanghai; Gymboree filed for Chapter 11 bankruptcy protection; and Neiman Marcus ends its pursuit to sell the company.